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Case Studies
Bettenhausen

DAS CDXP helps us connect better with our customers!

GOAL:

Bettenhausen Chrysler Dodge Jeep Ram selected DASTechnology CDXP to cleanse the first-party data stored in the Tinsley Park, Illinois-based dealership’s CRM and DMS. Unexpected was the $10,000 saved the first month on the platform.

SOLUTION:

  • DAS Technology CDXP saves dealers millions in missed revenue by de-duping and merging customer data for targeted marketing efforts.
  • The CDXP experience engine uses the cleansed data to track customer activity on the dealer’s website and in the service bay. It then automates targeted communications to ensure effective engagement with the right customers.
  • CDXP reporting tracks attributable service and sales revenue to demonstrate the platform’s high ROI and inform users of what actions drive sales, service, and revenue growth.

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20,379
Email campaign views
153
Chat conversations

"Digital Air Strike is essential to my dealerships. We continually do more with them each year."

Matt Johnson
Owner
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743
New and used vehicle sales influenced
8,765
Direct VDP views from Google Searches
471
New Reviews
4.3
Google Star Rating, Increased from 4.1

“When we bought Discovery Nissan in January, it was in dire shape with declining sales and a tarnished reputation. Digital Air Strike revitalized the dealership with their technology and expert support, cutting our turnaround time from eight months to four. Their reporting, communication, and collaboration have been exceptional, making them feel more like a partner than a vendor. Their expertise in navigating Google Analytics gives me confidence in our spending, a crucial advantage since many dealerships struggle with this.”

Christopher Thompson
Executive Manager
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4.5
Star rating on Yelp
4.7
Star rating on Google
4.5
Star rating on Facebook
63
New Reviews on Yelp, Google, and Faceook

“Digital Air Strike is the best social media and reputation management partner we’ve ever had! The team helped our store obtain access to our Facebook page. They now keep our social media and online reputation in top shape by posting relevant content and responding to reviews. We are able to maintain a high star rating on Yelp, Google, and Facebook thanks to Digital Air Strike.”

Arizona Tire Pros
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8+
Golf car sales attributed to DAS advertising
101,064
Ad Views
3,998
Customers engaged with the Ad
1,088
Website clicks

“The improved ad strategy and targeting have led to a lot more store foot traffic. Digital Air Strike’s targeted ads gave my store more traction and helped us bring in more money before the golfing season was over. We’ve seen a noticeable uptick in the number of leads we’re getting.”

Chris Routzahn
Owner
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